Project Description
We built a WordPress website for a trade fabrication business targeting two distinct audiences: precast concrete manufacturers needing production-grade steel moulds, and commercial builders and industrial clients requiring structural steel and custom fabrication. The site is structured around three core service areas, each with dedicated pages covering scope, capability, and typical applications, supported by a clear four-step enquiry-to-delivery process and a bank of client testimonials. The copy and positioning were built to cut through to a no-nonsense trade audience and drive direct phone and email enquiries.
Business Profile
Holz Industries is a South East Queensland steel fabrication and custom manufacturing business run by a qualified boilermaker, specialising in precast concrete mould design and manufacture, structural steel fabrication, and custom engineering for commercial and industrial clients across Australia. They handle everything from complex mould production systems for precast concrete manufacturers through to one-off custom parts, repairs, CNC plasma cutting, and site welding, shipping finished products to every state and territory.